A nonprofit organization with a motive to eradicate the causes of air pollution in our country. Our designs and content played a very important role in building a strong presence for them. Witty content and imagery made it really easy for us to send the message to the right masses effectively. We even ran campaigns where we asked our page fans to send us images of those vehicles which emit a lot of harmful smoke and successfully achieved a huge amount of organic reach in the span of 3 months.
Some of our campaigns which drove a lot of traffic are, Aey Bhai Zara Dekh Ke Chalo! – where we explained traffic rules in an extremely quirky way. This campaign helped us reach more than 10,000 users on social media and the reaction of our followers was outstanding. Check out some of our creatives used for the campaign.
Another campaign called Launda bada Filmy Hai has certainly given us another milestone achievement. This campaign thought was so amazing to discuss among our team mates that we couldn’t help implementing it. Using various big faces of Bollywood and their famous dialogues from movies and twisting their famous dialogues with pollution was simply amazing. Imagine Shahrukh Khan saying it to Kajol, “Kuch kuch nahi bohot kuch hota hai pollution se Anjali, tum nahi samjhogi”. Cracked you up, right? Here are some creative from that campaign too! Take a look.
One more campaign, you will love to hear about it. We took heroes, so how could we miss mentioning about the Super Heroes. Shaktimaan, Rajnikant, Hulk, Captain America and a few more helped us a lot to save this town with air pollution. We actually added a desi flavor and imagined what would they say about air pollution! Take a look at some of our creative. They will certainly make you LOL!